Hi there! I launched a pet supplement about 2 months ago. I need to figure out how to get my first 100 sales, so I can actively start advertising on Facebook. I've probably spent around $2k on ads with only 1 sale so far. Obviously that's not sustainable. I'm curious what you'd do if you were looking to get your first 100 sales. Facebook should be able to optimize for purchases once I get enough sales data at that point, and I can start playing around with my marketing stack. My background is SEO, but that takes time to kick in. I've thought about: \- Run lead ads and build an email list of 4,000 or so people, use email marketing and offer discounts \- Hitting Facebook groups in my niche, trying to do some promotion \- Leveraging influencers, paying for influencer marketing I'd love some other thoughts and feedback. Thanks!