I used to think consistency meant suffering. Every morning I'd wake up at 5am to batch content, spend my weekends scheduling posts, and still feel like I was barely keeping up. My actual business work kept getting pushed to evenings because content ate my whole day. Then I realized something stupid simple. I don't need to create everything from scratch. I started repurposing one piece of content into multiple formats and it changed everything. One blog post becomes a carousel, three tweets, a short video, and an email. I'm using blotato for the heavy lifting and honestly it's been solid. Now I batch create on Sunday afternoons for about 2-3 hours and I'm done for the week. My engagement is actually better because I'm not rushing through posts at midnight. The weird part is I'm posting more consistently than ever but spending way less time on it. If you're drowning in content creation, stop trying to be original every single day. Repurpose what works and automate the boring parts.